The WayPoint team represents decades of experience in distribution management best practices, profit analytics, business costing, business accounting | finance, and database processing. We’re proud to be part of our clients’ working teams, collaborating on their strategies for success, and adding millions to their profit lines.
As President of WayPoint Analytics, Randy MacLean invented Quantum Costing™ and the industry’s leading costing system, helping clients realize profit gains of 200% and more. The best-selling author of three profitability books, he and his team advise top distribution companies on profit-related best practices.
VP Client Services
A partner of WayPoint Analytics, Bruce Merrifield is a well-known and sought-after expert and speaker on high-performance distribution management, and is one of the most successful turn-around advisors for distribution channels. Bruce is a graduate of both Princeton and the Harvard Graduate School of Business.
As co-owner and Vice President of WayPoint Analytics, Diane is also the founder and producer of the Advanced Profit Innovation Conference, where distribution executives gather to network and learn about the latest profit strategies from ten or more of the top authorities in industry profitability.
Director of Finance | Client Services
In addition to serving as Director of Client Services at WayPoint, Kim also heads up the Finance Department, working with clients in organizing their financial information to be implemented into the WayPoint system. She is responsible for educating clients on best practices in costing out their business.
Director, Technical Services
As Director of Technical Services, Tony leads the technical team at WayPoint, working closely with clients to ensure their data flows seamlessly and successfully into the WayPoint Analytics system.
President, WayPoint Canada
As President of WayPoint Analytics Canada, Ken helps wholesale distribution companies increase cash-flow and profits while working on issues unique to the Canadian market.